Waitlist now open | Doors open: Wednesday 15 August 2024
Build a marketing system
that actually works.
A 3-part live workshop for pet photographers who are tired of 'hoping' for new bookings, and ready to build something repeatable. The same system I use in my $295K Canberra pet photography business.
Save my spot on the waitlist
First access and early-bird gets a bonus personalised audit when doors open.
100% free. No spam. Unsubscribe at any time.
You know the feeling.
Last day of the month. You're looking at your calendar. One booking. Maybe two. Last month was better. The month before was terrifyingly quiet.
Or it's Monday morning and you're sitting down to "do marketing." You open Instagram, post a photo of a client's dog, and feel like you've ticked the box. But deep down, you weren't posting with purpose. You were just posting.
Or a client just spent $300 when a year ago, your clients were spending $1,800 every time. And you're wondering if something's broken.
Here's the truth: You don't have a photography problem. You don't have a social media problem. You have a marketing system problem.
That's what this workshop fixes. And that's why you're here.
INSIDE THE WORKSHOP
When doors open, here's what you'll walk away with.
Across 3 live workshops (90 minutes each), we'll build the same marketing system I use in my own business. You'll leave with a 90-day plan, a full year mapped, and know what to do every single week.
Attract clients proactively, not just when you're panicking about a quiet month
Really nail down your messaging to get your aligned positioning, so that your ideal client says "yes" when they see your offers.
Know what marketing campaigns to run throughout the year and exactly what to create for each campaign from the landing page, email sequences, social media posts, etc.
Get off the "no bookings → panic post on Instagram → still no bookings" loop
Build a system that works around your life, not against it
BEFORE YOU JOIN THE WAITLIST
Who this workshop is built for.
You don't need to be booked out to be in here. You just need to be past the absolute beginner stage and willing to do the work between calls.
This is for you if
You've got clients before but your booking is inconsistent
You've tried "just posting more" on social media and know it's not enough
You want a marketing plan, not another set of random tactics
You understand implementation matters more than information
You're ready to build something repeatable
This isn't for you if
You're just starting out and still working out basic pricing.
You're looking for someone to do the work for you
You only want strategies that are free or easy.
You can't spare a few hours a week to implement a plan.
You want quick fixes instead of a real system
REAL RESULTS
What other pet photographers are saying.
"You over-delivered in the best way. You actually taught us how to do marketing, what marketing itself is, and that's what so many photographers lack. I'm now excited to build my 2024 marketing with clarity instead of scratching my head."
SHARON CANOVAS // PET PHOTOGRAPHER - HAMILTON, ONTARIO
"IIna has a wealth of knowledge, she is kind and has been so patient and supportive in helping me launch my pet photography business. Her marketing blue print course has really been the key driver in me successfully launching my business at top speed and has resulted in a number leads and bookings (and this is all before I even finished the course). I can't recommend Ina enough!
I'm so excited and grateful for trusting in Ina in helping me build my business and marketing successes."
Suzanne S // SUZANNE JOY PHOTOGRAPHY, BRISBANE
WHY JOIN THE WAITLIST?
Three good reasons to pop your name down.
01
First access when doors open
Waitlist gets the email before anyone else. Spots are limited.
02
A bonus personalised video audit on your website, pricing or offer
If you're on the list by Thursday, I'll record you a personalised video audit on your website, your pricing guide, or an offer. I'll walk you through what to change first and why.
This is the kind of audit I normally reserve for my mastermind clients. Free if you're on the early access list by Thursday 30 April.
03
Real value in the lead up
I'll be emailing the waitlist some handy info right up to launch. So you'll actually learn something even if you don't end up joining the course.
THE PERSON TEACHING THIS
Hi, I'm Ina.
I started this business after losing my heart dog Mac in 2019. Small dog, big personality. Diagnosed with heart failure in 2017 and given 6 months to a year. He fought for 2 years. When he passed, I realised how much those photos mattered. I couldn't find another outdoor pet photographer in Canberra at the time. So I started this business so I can help Canberra pet parents create beautiful memories and keepsake of their pets.
Today, I'm still actively running my pet photography business. 80 to 100 sessions a year, $295K revenue last year. I didn't achieve that by spending hours on Instagram. I got there by building a proper marketing system and consistently generated leads. I'm also a Sony Brand Advocate and run a number of workshops on Photography, Editing and Business for them throughout the year.
Everything I teach in this workshop is the system I'm running right now. Not theory. Not from ten years ago. I don't gatekeep. What I do today, I'm sharing with you.
DON'T MISS OUT.
Pop your name down.
I'll send you the workshop details the moment doors open, with your early access bonus locked in.
Save my spot on the waitlist
Pop your name down to get the first heads up when doors open.
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The Consistent Bookings Workshop | Ina J Photography
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