THE CONSISTENT BOOKINGS MASTERMIND

Six months to build the repeatable, low-lift marketing system that keeps your pet photography business consistently booked at premium prices.

Know what to run. Build the system. Stop doing it alone

By the end of six months, you will have built, refined, and be actively scaling your pet photography business with the right coaching, systems, implementation, and accountability behind you.

Does any of these sound familiar?

When your bookings are reactive instead of reliable

"People in my market won't pay premium prices."

"I don't have a consistent marketing plan. It is definitely reactive."

"I never know what to post or what to say so I just post my photos."

"I get compliments all the time on my work but no one books."

"It's random and unpredictable. I never know where the next client is coming from."

"I don't like chasing and being salesy. That's not my thing."

Every single one of these thoughts points to the same three gaps: getting in front of the right people consistently, converting the ones who do show up, and actually following through on the plan instead of letting it stall when life gets busy.

The Consistent Bookings Mastermind is built around all three.

Introducing the Consistent Bookings Mastermind

The only group coaching created by a pet photographer and built specifically for pet photographers who are done with reactive marketing and ready to build a consistent premium pet photography business around the work they love.

Six months of education, accountability, and campaign reviews, so you stop figuring it out alone and start seeing it in your bookings.

The Consistent Ideal Client Method

The workshop gets you started. The Mastermind is where you run it for real.

The Pet Photography Marketing System Workshop teaches the Consistent Ideal Client Method: Aligned Positioning, Magnetic Visibility, and building a business that attracts the right clients consistently.

The Mastermind is where you implement it and create intentional client expereince. Six months of accountability and hands-on support while you take what you’ve learned and actually run it in your business, through a full season, with someone reviewing your work and keeping you moving.

Haven’t done the workshop? Full access is included in your Mastermind membership from day one.

What the six months looks like

A clear roadmap for pet photographers building towards consistent bookings and getting paid well to do the work they love.

Inside the mastermind, we work through a simple roadmap so you’re not bouncing between ideas or wondering what to do next.

MONTH 1

Launch a campaign

Choose a campaign, build it, and launch it so you’re generating real enquiries.

MONTH 2

Refine messaging & positioning

Refine your messaging, landing page, and follow-up so your campaign actually converts.

MONTH 3

Build follow up and nurture

Put a simple follow-up and email rhythm in place so leads don’t go cold.

MONTH 4

Improve the Sales Path

Tighten how you communicate pricing, artwork, and the journey from enquiry to booking.

MONTH 5

Expand What’s Working

Launch a second campaign or improve and repeat the first one with better data.

MONTH 6

Lock In the System

Turn everything into a repeatable marketing rhythm you can actually rely on.

WHAT'S INSIDE

How pet photographers grow consistent bookings without the burnout.

The Mastermind combines education, accountability, and campaign review and feedback. Most pet photographers know a lot of what they need to do. What's missing is someone in their corner to review their work before it goes live, call out what's not moving, and keep things going when real life gets in the way.

01

Fortnightly group coaching calls with hot seats

Every two weeks, live on Zoom. You bring your real questions, your actual campaigns, and your current roadblocks. You get direct, specific feedback for you and your business. All calls are recorded.

02

Campaign reviews before you launch

Submit your landing page, email sequence, ad copy, or social posts before anything goes live. You’ll get a personalised Loom video back with specific notes on what’s working, what to sharpen, and what to change. No more second-guessing. No more just posting and hoping.

03

Campaign planning and marketing direction

So you’re not guessing what to do next and always have a clear move to make. No more staring at a blank content plan or deciding between three campaigns and doing none of them.

04

Regular business audits and numbers reviews

Every two months, a structured look at the part of your business that needs the most attention right now. Website. Pricing. Portfolio. Marketing strategy. So you can see what’s working, what isn’t, and where to focus to actually move the needle.

05

Real-time troubleshooting and idea support

When something isn’t working, you fix it quickly instead of abandoning it. Most campaigns fail because people stop them too early. You’ll have someone to help you decide what’s worth fixing and what to leave. The wobbles don’t wait for the next Zoom. You’re about to post something and you’re not sure. You’ve got a quick question before you send an email. The group Voxer chat is where you get a fast gut-check or decision when you need one. 48-hour response window.

06

Mindset support when doubt creeps in

So you don’t talk yourself out of campaigns that would have worked if you’d stuck with them. This part of the work matters more than most people admit, and you’ll have space to name it and move forward anyway.

07

1:1 onboarding call

Before your first group call, you and Ina get time alone to map your 90-day focus, look at where your business is right now, and make sure you know exactly what to work on first. So you're not joining and wondering where to start.

08

My Marketing Templates Library

So you’re not starting from scratch every time you want to launch. Landing pages, email sequences, press releases, Canva templates, and more from my own studio.

09

Custom AI tools library

These are built specifically for pet photographers, updated regularly as I build new tools in my own studio. Campaign builders, email wizards, client journey scripts, and more.

10

The Pet Photography Marketing System Workshop

Full access to the Pet Photography Marketing System Workshop (valued at USD $559), included in your membership from day one. If you haven't done the workshop, this will built the foundation to help you build your repeatable marketing system and marketing calendar. If you've done this, it's a great to revisit and review the content of the workshop for a refresher.

11

Guest expert masterclasses

Added as bonus sessions each intake, covering topics like website design, social strategy, and SEO.

For the first 3 photographers only:

a Custom AI Marketing Assistant built specifically for your business by me, so you can create campaigns, emails, and content faster without second-guessing every word.

Seen, trusted and awarded across the industry.

Sony Australia Brand Advocate
2023 Australian Small Business Champion Award
2021 Local Business Awards
140 sessions a year while working full-time
Still shooting, still in the business

RESULTS from Ina and her clients.

$9,000
Single sale result
$7,700
Organic Google sale
Fully booked
First fully booked spring
$305K
Ina's Year 6 revenue
$38K
Example high-ticket month

MEMBER RESULTS

These are photographers who showed up, did the work, and built real things.

“I had an organic lead from Google that ended with over $7,700 sale. I’m still a bit shocked.”

— Suzy, Suzy McCracken Photography, Edmond, OK

— Sharon Canovas, Canovas Pet Photography, Hamilton, Ontario. Result: 12-month marketing calendar mapped

Winter campaigns launched, pop-up events running

Spring calendar: sold out

“I love how every time we get together, I learn something new from Ina.”

“I’ve done so much more, I’ve accomplished so much more in the months I’ve been working with you than I ever did in three years at the other groups. We’ve all had the opportunity to sign up with all of these other big name coaches and we’ve chosen you. And it’s not because we didn’t have other choices.”

— Yunet Solorzano, Olive and Fable Photography, Seattle WA. Result: Single sale, 9,000 dollars USD.

Why the Consistent Bookings Mastermind.

You already have paying clients and a proven craft.

The gap between the business you have and the business you want is consistency.

Six months from now, you can still be guessing which campaign to run and why your bookings feel unpredictable. Or you can have a repeatable system that makes the quiet months shorter and the busy months more reliable.

Everything inside this mastermind is built around pet photography. Not generic business advice you have to translate into your world. Your campaigns, your pricing conversations, your client journey, your market.

And it comes with the accountability, campaign reviews, and direction to make sure you actually build it.

Is this for you?

The mastermind is for you if:

  • You’re an established pet photographer and you’re ready to stop winging your marketing

  • You’ve got half-finished ideas, campaigns you meant to launch months ago, and a business that swings between busy and quiet

  • You want personalised feedback on your actual campaigns, not generic advice that doesn’t account for your market

  • You’re ready to commit and do the work, you just need someone in your corner while you do it

  • You value a small, serious group where everyone knows each other’s businesses, not a giant program where you’re just a number

This is not for you if:

  • You want someone to do the marketing for you, rather than learning how to run it yourself

  • You're not willing to take action and implement

  • You only want to sell digital files or you’re not interested in building a premium photography business

  • You’re not ready to commit six months to the work

Hi! I'm Ina, Your CoACH

I teach what I’m doing right now.

I’m Ina. I run a pet photography studio in Canberra, Australia and I still shoot, still run campaigns, and still test everything I teach in my own business. Last year I did 110 sessions. My clients invest between $1,500 and $5,000+ per session. I went from $90K to $190K in a single year.

When I tell you a campaign works, it’s because I ran it last month. Not five years ago.

I’ve also invested over $20,000 USD in my own education this year alone. I know what it costs to back yourself. And I know that the difference between photographers who build real businesses and photographers who stay stuck is almost never skill. It’s support, accountability, and someone who can see your business clearly when you’re too close to it.

The investment

Two ways in.

If your average client invests $2,000 per session, two additional bookings over six months covers your investment. That’s the floor of what’s possible with this kind of support.

Most popular

Pay in Full

USD $2,500

Approx. AUD $3,850

  • Everything inside the Mastermind

  • Workshop access included

  • 90-Minute Growth Planning Session (Pay in Full bonus)

    A dedicated private session before the group calls begin. Use it to map your first campaign, go deep on your pricing strategy, or tackle whatever bottleneck is sitting between you and your first result. Valued at USD $500+.

  • Price locked in for future intakes

Monthly Plan

USD $495/month

6 payments. Total: USD $2,970

  • Everything inside the Mastermind

  • Workshop access included

  • Price locked in for future intakes

  • First payment due upfront

  • 6 months commitment

For the first 3 photographers only: a Custom AI Marketing Assistant built specifically for your business by me, so you can create campaigns, emails, and content faster without second-guessing every word.

Already completed the Workshop? Your USD $559 investment counts as a credit. Note this in your application and the adjusted pricing will be confirmed before any payment is processed.

Price is locked in at your joining rate, even if it increases in future rounds.

The GUARANTEE

Give it 30 days. If it’s not the right fit, I’ll refund you in full.

Show up. Engage. Start implementing. If after 30 days it’s genuinely not the right fit, I’ll refund your investment in full. No hard feelings.

After that, you’re committing to the full 6 months because this work takes time, and I want to help you actually build and run your system properly, not just dip in and out when you feel motivated.

READY TO APPLY

Here’s what happens next.

01

Fill in the short application.

Tell me a bit about your business, what’s going on with your bookings right now, and why this feels like the right next step.

02

If it feels like the right fit, I’ll send you the link to join.

No pressure. No awkward sales call. Just a simple yes or no.

03

You’ll get onboarded and know exactly what to do next.

So you can stop overthinking and start building.

Mastermind (Group Coaching) Application Form

P.S. As soon as you’re accepted, you'll get a payment link which needs to be completed within 48 hours.

Already completed the Workshop? Your USD $559 investment counts as a credit.

Price is locked in at your joining rate, even if it increases in future rounds.

You do not need another year of half-finished ideas.


You do not need another year of half-finished ideas. You need a simple plan, support while you build it, and someone to help you keep moving on your way to consistent bookings and the kind of revenue you want, without burnout.

That’s what this is.

Applications reviewed within 48 business hours.

Questions? Email [email protected]

Ina J Photography

Pet Photography Coaching. inajphotography.com.au

© 2026 Ina J Photography. All rights reserved.